Knoda User Successfully Predicts eSuranceSave30 Winner

Knoda, an app for making predictions, had one of its users correctly predict the winner of the #eSuranceSave30 contest. For a contest that produced millions of entries & several hundred thousand followers for the insurance giant, being able to pick the 1 winner is a feat no short of astounding.

The predictor stated “I got […]

The eSurance Campaign – Pass or Fail

The eSurance company launched a marketing campaign around the Super Bowl. They purchased the first commercial after the end, and reported (part of the commercial) that in doing so it saved them 30% of the cost of a commercial during the game. They then said they would give that savings to one lucky person. They […]